Original language | German |
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Title of host publication | Wirtschaftspsychologie für Bachelor |
Editors | Christian Fichter |
Place of Publication | Berlin |
Publisher | Springer |
Pages | 87-97 |
Number of pages | 11 |
DOIs | |
Publication status | Published - 2018 |
Marktforschung
Stefan Ryf, Christian Fichter, Jörn Basel
Research output: Chapter in Book/Report/Conference proceeding › Chapter