Original language | German |
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Title of host publication | Dorsch - Lexikon der Psychologie |
Editors | M A Wirtz |
Place of Publication | Bern |
Publisher | Hans Huber |
Pages | 922 |
Publication status | Published - 2014 |
Konsumentenverhalten, Messung
Research output: Chapter in Book/Report/Conference proceeding › Entry for encyclopedia/dictionary › peer-review